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Tuesday, 6 July 2010

Voluminous V60 also goes for coupe curves

THE days of Volvos being boring and boxy are a step closer to being banished forever after the Swedish firm launched its latest estate earlier this week.

Looking more like a curvaceous coupe than the likes of the angular Volvos of old, the V60 is the latest in a long line of load luggers to emerge from the Gothenburg factory, but the company are hoping to impress buyers with style and a sporty drive as much what it can carry.

“From the design viewpoint, the focus was on making the car as close to a coupé as possible, while retaining that handy extra space at the rear. Our sports wagon does not aim to compete with the traditional estate car. For the customer who wants a lot of load space, there is our V70 or XC70,” said Örjan Sterner, the car's head of exterior design.

“The dip in the middle of the double wave visually pushes the car down. This enhances the stance and makes the car look sleeker and lower. The sculpted bonnet and the short overhangs front and rear also emphasise the sports car feel.”

The company are also claiming it'll be a class leader when it comes to safety - it's a Volvo - and that rather than concentrating on giving buyers a cavernous boot, it's aimed more at buyers impressed with the S60 saloon's style but insistent on having the extra space of an estate.

Anyone looking to impress their fellow IKEA customers is being urged to head to Volvo dealerships in the autumn, when the V60 arrives in the UK.

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